The brain recalls 77% of what is seen. Information presented both visually and orally is retained up to 60% more than that presented only verbally. How can you use these statistics to your advantage?

Having a quadriplegic plaintiff tell a jury how long it takes him to do ordinary tasks, or that assistance is needed in these endeavors, does not have the impact of a video showing your client's daily struggles. The visual of an adult requiring assistance to button a shirt, or brush their teeth and hair, is a powerful one for a jury to see. At that moment, the jury sees the difficulty your client endures every single day, and can immediately appreciate the loss of independence and dignity that accompanies your client's injury. A jury's empathy can lead to higher awards.

When Day in the Life documentaries are used in mediations, they are augmented with interviews with your client, as well as caretakers, spouses, family members, coworkers and friends. This creates a portrait, told through several anecdotes, of the person your client was before the accident, what life is like now, and what the hopes and plans are for the future. This footage is inter-cut with video of your client going about their daily routine. Home video footage or photos of your client pre-accident can be added for a powerful contrast, and illustration of the way life used to be.

There are many benefits to doing this. One, it creates a complete portrait of your client's life and needs. Two, it allows opposing counsel to see what the jury will hear and who will be saying it, and assess how likable and believable they are, and how much they think a jury will empathize with their struggles. And three, it allows family members to "speak" in a less threatening setting. Sometimes, at mediation, family members get intimidated, and forget to be as inclusive as they should be. By having recorded and edited video footage, you and your clients can be a little more relaxed at the proceedings.

These documentaries can also be effectively used in wrongful death suits. Unfortunately, when someone has died, they become a set of numbers and "earning potential". In this process, the fact that they were a person that was loved by others in their families and communities gets lost. By creating a video that brings the decedent "back to life" through personal recollections, photos, and home video, opposing counsel is forced to realize that a person was lost in this tragedy. The decedent is no longer just numbers on paper, they are a real person, with a face and a voice. This can push cases to settle faster, also with higher awards.

These are just a few examples of how video can enhance your cases. Fade to Black Productions has over eleven years of experience working with the legal community. Our videos will captivate the viewer's attention in a powerful and effective manner. We pride ourselves on being sensitive to the concerns of nervous and distraught clients, working within tight deadlines, and consistently putting out quality videos that truly capture your client and his needs.